Kendra Scott

Yellow Makes the Season Bright

The Yellow Makes the Season Bright campaign was Kendra Scott's first major campaign with an advertising agency. The campaign included text, local and Gmail ads, as well as, building projections and gift truck pop-up events.

Paid Search Ad Examples

Kendra Scott paid search ad example with Yellow Makes the Season Bright copy by Anthony C. Guzman at McGarrah Jessee Kendra Scott paid search ad example with Yellow Makes the Season Bright copy by Anthony C. Guzman at McGarrah Jessee

Campaign Highlights

The Yellow Makes the Season Bright campaign ran from Nov. - Dec. 2019 and generated over $163K in revenue with only a $26K budget for paid search text ads, specifically.

Click-through Rate

16%

Conversion Rate

7%

Conversions

1.8K

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